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The Final Step That Never Ends

Truth in Advertising: My hair is no longer this color! Over the last few months, I've written about how I came to self-publish and what I do in that process. Once your cover is great, your MS is perfect (we hope), and your formatting is set for whichever sites you plan to present on, there's just promo left to do...always...forever...eternally.  A person trying to make a living by writing has to promote. Those who aren't (like me) do as much as we choose. Writers understand that promoted books, (often books that aren't as good as yours) will sell, while unpromoted books mean that no one even knows you've got a new one out there. We begin promo long before a book is available for sale. We talk about it online. We do cover reveals. We offer samples. We try to get bloggers interested enough to feature the book. We solicit reviews. Add standing on our heads and screaming, "IT'S MY NEW BOOK!" and you have some idea. The biggest problem is that no one kno

Self-publishing: the MS Setup

Since self-publishing has become popular, one might wonder why people still pay big bucks for books by known authors from big publishers. The answer, I believe, is quality. With a self-pubbed book, it's hard to know if you're getting junk or a gem. For example, I once bought an e-book that sounded interesting and found the whole thing center spaced. Using a segment from my latest book, I'll show you what that looked like. “Can you tell me what happened tonight?” Nettie’s gaze met hers. “I shot him.” The abruptness of the admission shocked her, but Belizek recovered quickly. “I need to know why you shot him.” The detective tried to wait out the silence that followed. In training, they were taught to let the witness, suspect, whoever, tell the story in their own way. Silence bothers people , the instructor had claimed. Because they can’t stop themselves from filling it, they reveal things they don’t intend to. In this case, the silence went on and on, and it fel